World Blood Donor Day 2010

WBDD2010 – Logo for international use

The 2010 global campaign focuses on Young Donors, with the slogan "New blood for the world". with a hope that a new generation of idealistic and motivated voluntary unpaid blood donors would form a pool providing the safest blood possible for use wherever and whenever it is needed to save life. In events and activities around the world, youth was the focus of the day.

Recruiting and retaining young donors not only improves the long-term safety and sufficiency of a country’s blood supply, but also promotes safe and healthy lifestyles. Young people unable to donate for any reason can volunteer their service as advocates. With young people playing such a valuable role in helping to secure a safe and adequate blood supply, World Blood Donor Day is a good opportunity for governments, policymakers and blood programmes to thank them.

The 2010 global launch event took place in Barcelona, Spain, hosted by the Spanish and Catalonian Health Care Authorities, the Spanish and Catalonian blood donor associations and the Spanish Red Cross.

Announcement Letter


Reports – "New blood for the world"


Contact information:
World Health Organization
Blood Transfusion Safety
Department of Essential Health Technologies
20 Avenue Appia
1211 Geneva 27
Tel. +41 22 791 4660
Fax. +41 22 791 4836