Decade of Action for Road Safety 2011-2020: Posters

For those groups wishing to produce posters for events they are hosting to mark the launch of the Decade of Action for Road Safety 2011-2020, high-resolution pdfs of a few posters and poster series are provided below. Should you wish to receive the printer files for any of these posters, please contact traffic@who.int.

"Make Walking Safe" posters (2013)

More than 270 000 pedestrians die on the world's roads each year. We are all pedestrians, but many transport systems neglect our needs.


Improving roadway lighting, removing obstructions, and wearing light-coloured clothing and reflective materials can save pedestrian lives.



Sidewalks, crosswalks, refuge islands, speed bumps and raised platforms at bus stops can save pedestrian lives.



Legislation and enforcement of laws related to alcohol and speed reinforced by mass media campaigns can save pedestrian lives.


Ensuring the safety of pedestrians encourages walking which impacts positively on health and the environment.


"Decade of Action for Road Safety 2011-2020" posters (2011)

"Surreal" poster series (2011)






"Road marks" poster series (2007)

Wearing a seat-belt reduces the risk of being ejected from a vehicle and suffering serious or fatal injury by between 40%-65%.
Be part of the solution: wear a seat-belt.

Consuming alcohol before driving increases the risk of a crash as well as the likelihood that death or serious injury will result. Passing a drink–driving law and enforcing it can reduce the number of road deaths by 20%.
Be part of the solution: never drink and drive.

Pedestrians and cyclists can be difficult to see on the roads, which increases their risk of road traffic injuries. Wearing lightly-coloured or reflective clothing makes them much more visible and can help avoid collisions.
Be part of the solution: be seen on the road.

Most motorcycle deaths are a result of head injuries. Wearing a motorcycle helmet correctly can cut the risk of death by almost 40%, and the risk of severe injury by 70%.
Be part of the solution: wear a helmet.

Speed kills all types of road users - drivers, pedestrians and cyclists. A 5% cut in average speed can reduce the number of fatal crashes by as much as 30%.
Be part of the solution: don't speed.

"Sheets" poster series (2004)

1.2 million people will die this year as a result of road crashes – more than 3200 deaths each day.

About 50 million people will be injured in road crashes this year, millions of whom will be disabled for life.

90% of deaths due to road crashes occur in developing countries, mostly among pedestrians, bicyclists and motorcyclists – those less likely to own a car.

Road crashes cost low- and middle-income countries an estimated US $ 65 billion each year - more than they receive in development aid.

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