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Global Strategy on Diet, Physical Activity and Health

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WHO Forum and Technical Meeting on Food and Non-alcoholic Beverages to Children

On May 2006, WHO convened a Forum and Technical Meeting on marketing food and non-alcoholic beverages to children in Oslo.

The Forum reviewed the current state of knowledge regarding the influence of marketing, including advertising of foods and non-alcoholic beverages on children's dietary choices; discussed the implications of this influence on children’s nutritional status; and reviewed national experiences and actions taken by various stakeholders to address the issue. Forum participants included representatives of: health and consumer groups, food and advertising industry trade associations, ministries of health, United Nations (UN) agencies, European Commission and academics.

A Technical Meeting was held after the Forum. It was attended by academics and representatives of ministries of health, UN agencies and the European Commission. During the Technical Meeting working groups reviewed and discussed the current state of knowledge on: the influences of marketing on dietary choices; management and limitation of the negative influences of marketing and advertising of foods and non-alcoholic beverages on children’s dietary choices; and possible roles for stakeholders.

A meeting report and a background paper were produced and can be downloaded through the following links.

:: Marketing of food and non-alcoholic beverages to children - Report of a WHO Forum and Technical Meeting [pdf 507kb]
The conclusions and recommendations outlined in this report, reflect the work of the meeting participants and have not been endorsed by WHO.

:: The Extent, Nature and Effects of Food Promotion to Children: A Review of the Evidence [pdf 2.92Mb]
This document describes a review of the extent and nature of food promotion to children and its effects on their food knowledge, preferences and behaviour. The review was undertaken by the Institute for Social Marketing at Stirling, and the Open University, United Kingdom of Great Britain and Northern Ireland, and it served as a background paper for the WHO Forum and Technical Meeting on “Marketing food and non-alcoholic beverages to children” held in Oslo (2–4 May 2006). The conclusions and recommendations outlined in this background paper, reflect the work of the its authors and have not been endorsed by WHO.

:: Marketing food to children: changes in the global regulatory environment, 2004-2006 [pdf 579kb]
This report is the result of a systematic search to examine the changes in the regulatory environment around food marketing to children since 2004. The review was undertaken by the International Food Policy Research Institute, and it served as a background paper for the WHO Forum and Technical Meeting on “Marketing food and non-alcoholic beverages to children” held in Oslo (2–4 May 2006). The conclusions and recommendations outlined in this background paper, reflect the work of the its authors and have not been endorsed by WHO.

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