Noncommunicable diseases: Campaign for action – meeting the NCD targets

A patient and a doctor discussing in a doctor's office in the United Arab Emirates

From soft drink taxes to detecting people at risk, the United Arab Emirates is promoting health by beating noncommunicable diseases

His dizzy spells came often, as did feelings of tiredness and passing of urine. For 10 years, Salem Hamad Al Mehairi knew something was wrong, but he couldn't put his finger on it.

But the mystery was solved with just one visit to his local primary health centre in Dubai, which had been upgraded, in line with WHO recommendations, to routinely screen all patients for noncommunicable diseases (NCDs), like cardiovascular and lung diseases, some cancers and type 2 diabetes.

UAE Ministry of Health and Prevention
Woman holding a mobile phone, Senegal.

Treating diabetes takes more than insulin: Senegal mobile phone project promoting public health

Every morning, mother of six Mariama rises early to sell fish in her local market in Senegal. For the past decade, she has lived with diabetes, and takes insulin regularly. But her medication is not the only tool she relies on to look after her health – her mobile phone plays a critical part of her diabetes control regimen. Thanks to Senegal’s mDiabetes programme during the Islamic holy month of Ramadan this year, Mariama has found it easier to cope with the condition and have the energy needed to work and care for her family.

Government of Senegal

Take a stand, send a message to show how you #beatNCDs

Make your voice heard and urge governments, the private sector and other those who play major roles in promoting health and reducing noncommunicable diseases (NCDs) to meet commitments to reduce premature deaths from NCDs by 25% by 2025 and, in line with the Agenda for Sustainable Development, one-third by 2030.

Thailand’s physical activity drive is improving health by addressing NCDs

Thailand’s physical activity movement has been gaining momentum, championed by the country’s prime minister, Gen. Prayuth Chan-o-cha.

New cycle paths have been installed around the country. Popular media, from SMS and social media campaigns, to promotions in cinemas and rock concerts, are calling for an increase in physical activity, like 10 kilometre runs in the capital, Bangkok, and 20 other locations around the country. Public parks are becoming beacons for health, with tai chi, yoga, dancing and other healthy programmes the norm.

Angthong Municipality

Prevention and control of NCDs: a business case in Kyrgyzstan

A new report from WHO and the Kyrgyz Government shows that implementing measures to prevent NCDs would not only bring health gains for the population, but would also have a return on investment of up to 12 times the cost of the intervention. This is one of a series of reports WHO/Europe is producing in collaboration with the United Nations Interagency Task Force on NCDs and the United Nations Development Programme.

WHO/EURO
A woman getting her waist measured in the Philippines

Philippines embraces efforts to step up cardiovascular disease care

Suffering a stroke when she was just 44 sent alarm bells ringing for Manila City Hall engineering assistant Marissa Receo.

“My brother died from a stroke when he was 50, my mother suffered from hypertension, and I had a stroke and was overweight,” says Marissa, now 54. “I had to become healthier – not just for me but for my children and grandchildren.”

M. Receo

Estonia taxing sugary drinks to beat NCDs

23 June 2017 - Estonian lawmakers have approved legislation taxing soft drinks to cut sugar consumption, improve health and raise revenue. This initiative is in line with WHO’s advice on reducing consumption of sugary drinks to tackle the epidemics of diabetes and obesity. Estonia’s step demonstrates the feasibility of governments acting to beat NCDs.

WHO/C. Black


About the campaign

Group of children doing exercise together.

16 million people died prematurely from NCDs in 2012 alone. Taking action against the main NCD risks – tobacco, harmful use of alcohol, unhealthy diets and physical inactivity – will help countries meet global targets to reduce deaths from NCDs by 25% by 2025. It’s time to unleash the world’s potential to beat NCDs.

What can you do?

People marching and holding signs saying

Start your own national or local campaign to raise awareness among the general public on the impact of noncommunicable diseases, their cost, and the actions that can be taken now to beat NCDs.

Share your story

NCDs affect millions of people in many different ways, from those living with cancers, heart and lung disease, and diabetes, to loved ones and health workers caring for those affected. Share your story on how NCDs affect you.


Country implementation

Doctor conducts blood pressure screening at youth parliament, Sri Lanka.

Information on how noncommunicable diseases impact countries, and the measures being undertaken to prevent and control these conditions.